Connected Plant, Cybersecurity, IIoT, Interviews

Statoil: Technology alone is not enough

Industry of Things World USA team and Einar Landre had a chat to discuss the impact of the industrial internet.

Industry of Things World USA: Where do you see the IoT and its technologies creating the most impact?
Einar Landre: Tough question, but quoting the HBR article “How smart, connected products are transforming competition” from November 2014, I personally think we will see the effect of what they call “the third wave of IT-driven competition” in how various industry actors are able to use “IoT” or smart products to create value. This, by introducing new outcome based service models for their products, or as in our case, how our operating models can be adapted to utilize the data produced by smart products in our value chains.

Industry of Things World USA: How is IoT (or Industrial Internet applications) impacting the work environment in businesses?
Einar Landre: Firstly, I don’t believe technology alone is enough. I have been around long enough to see that even the best technology will flop if not the soft side, i.e. the humans are included from day one.  Done in the right way, IoT can be used to enhance human capabilities and reduce operational risk.

Industry of Things World USA: How important is the role of security in these interconnected ecosystems?
 Einar Landre: Both safety and security are at the centerpiece of these interconnected systems. Need to be engineered from day one.

Industry of Things World USA: How do you see the next 5 year evolving?
Einar Landre: In one word: interesting. I think we will see two things unfold. Firstly, vendors and system integrators trying to create opportunities from the new generation of smart products, including new outcome based business models. Secondly, brownfield operators who will refit existing plants with IoT based instrumentation for optimization and monitoring.

Industry of Things World USA: What are the most critical pieces missing today that will be needed to support this sort of computational ubiquity?
Einar Landre: In my opinion:
– Architectural blue-prints that incorporates safety and security principles
– Application level connectivity standards (I know these take their time and are difficult)

Industry of Things World USA: How are you at Statoil implementing/taking advantage of IoT?
Einar Landre: This is a tricky one, but I will try. We see the technology is coming and we see it as one of many aspects of the digitalization journey that is taking place. We can claim that we have done pilots, such as tracking drill-pipes using RFID. We could also claim that the newly installed Asgard subsea compression unit utilizes IoT to some extent, but we do not think about it in that way, yet.

Industry of Things World USA: Shout-outs: Any sites/people/articles or books that have inspired you lately?
Einar Landre:

  1. The Innovators, How a group of hackers, geniuses and geeks created the digital revolution – Walter Isaacson
  2. The innovators dilemma – Clayton Christensen
  3. High Integrity Systems and Safety Management in Hazardous Industries – J Thompson

The Industry of Things World USA team thanks Einar Landre for his insights!
About Einar Landre: Einar Landre is practicing software professional with almost 30 years of experience as a developer, consultant and leader. Currently he holds the position as leader of Statoil’s value chain IT unit that is responsible for the products and services used to support Statoil’s well construction process. He has earlier in his career worked on operating system development, implementation of communication protocols and software for the space station. His main technological interests include automated decision making and how to build smarter and more human friendly software based business systems.
He has contributed on two software related books and he has presented papers and work on international conferences such as OOPSLA, SPE Intelligent Energy and SATURN where he have held positions in the program comity. He is an IEEE Certified Professional Software Engineering Master (PSEM) and he has a Master of Science in Information Technology from the University of Strathclyde, Glasgow, UK.